Networking for the Industrial Market
Water Quality Products
February 2008
By Peter J. Censky
WQA Aquatech USA 2008 to offer networking opportunities for the industrial segment of water treatment
Bottled Up
Water Quality Products
December 2007
By Stephanie Harris
The bottled water industry’s year in review
Rising in the East
Water Quality Products
December 2007
By Marianne R. Metzger
Revitalizing the Eastern Water Quality Association
West Coast Water
Water Quality Products
October 2007
By Stephanie Harris
Pacific WQA’s 50th Annual Show & Convention will offer the latest industry updates and educational seminars
Coming Together
Water Quality Products
October 2007
By Bob Smith-McCollum
Joint ozone and UV congress a success
Ozone Regulations
Water Quality Products
November 2006
By Ben Couch
Knowing the basics and where to look for more information
Just a Click of the Mouse Away
Water Quality Products
August 2006
Neda Simeonova
What dealers are saying about WQA’s Find a Water Professional online feature
International Ultraviolet Association
Water Quality Products
October 2005
James Bolton
Water Quality Products invited James Bolton, executive director of the International Ultraviolet Association (IUVA), to give an overview of the IUVA and its membership benefits, as well as an update on current IUVA initiatives and industry regulations affecting ultraviolet technologies in the drinking water treatment market.
IBWA
Water Quality Products
September 2005
Stephen R. Kay
International Ozone Association
Water Quality Products
July 2005
Neda Simeonova, Editor nsimeonova@sgcmail.com
Water Quality Products invited Paul Overbeck, chairman, and Brian Johnson vice chairman of the International Ozone Association (IOA) – Pan American Group, Scottsdale, Ariz., to provide an overview of IOA’s initiatives in 2005 and 2006 as well as an update on some current regulatory reforms affecting ozone applications in the water market.
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WQA Aquatech Surpasses Expectations
Water Quality Products
June 2005
Peter J. Censky
Water Quality Products asked Peter J. Censky, executive
director of the Water Quality Association, to review this
year’s WQA Aquatech USA event and give us a glimpse of
what’s to come at next year’s WQA Aquatech USA 2006.
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New Dealerships
Water Quality Products
April 2005
By Mark Rowzee
Anything that can make employees more productive quickly, is welcomed. Over the years, the Water Quality Association (WQA) has developed some great tools that can help a water treatment dealership become productive faster.
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E-learning
Water Quality Products
September 2004
By Mark Rowzee
This new offering saves businesses time and money while helping meet the demand for in-house training.
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Bottled Water’s Path to Market
Water Quality Products
September 2004
By Joe Doss
Bottlers may use all or a combination of the steps in the “Path to Market” to help ensure the safety and quality control of their products.
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'Charm City' Will Charm Dealers
Water Quality Products
March 2004
This year marks the 30th Water Quality Association Annual Conference and Exhibition, which is being held in Baltimore, Md.—also known as “Charm City”—on March 16–20. This is a big opportunity—one that brings all of these concerns, questions and issues under one roof.
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Building a Stronger Industry
Water Quality Products
February 2004
Jeff Roseman, CWS - II, Aqua Ion Plus+ Technologies
The benefits to members are numerous and worthy of the fees. In times of tougher state and federal legislation, new product certifications and consumer awareness, now is a time to be associated with an organization that fights daily for your needs. Education, certification and lobbying to better the water treatment industry is what the WQA achieves for its members.
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Create the Exhibitor PR BUZZ
Water Quality Products
February 2004
Walt Denny
You need to leverage a variety of public relations (PR) tools and activities before, during and after a trade show to ensure maximum traffic for your booth and publicity for your company. In a nutshell, whether you're selling home products or financial services, creating the right PR buzz around a trade show can support a company's long-term sales and marketing goals, yielding high returns.
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Delivering to a Thirsty Public
Water Quality Products
October 2003
Joseph K. Doss, International Bottled Water Association
Safety and quality are of paramount importance to the bottled water industry and bottlers are not content to simply sit back and rest on their laurels. Producers constantly are embracing new technologies and processes to enhance efficiency and bring safe, high-quality, good-tasting and convenient bottled water products to a thirsty public.
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Mold Coverage
Water Quality Products
February 2003
Arizona Water Quality Association
The following are program notes of the insurance panel presented at the Arizona Water Quality Association October 2002 program, reprinted with permission from the AZWQA.
As stated at the Arizona Water Quality Association meeting in October 2002 by
Sean Gillespie, claims manager at Allied Insurance, mold is becoming the "new asbestos" to insurance companies. More and more, mold is resulting in damage claims.
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Bottled Water Partnerships Are Abundant
Water Quality Products
December 2002
Opportunities are everywhere for bottled water companies keeping an eye open.
Although many large beverage companies are getting the "big" deals, smaller and mid-size companies should take note. Smaller companies can learn lessons from these beverage giants and find opportunity where others may not see it.
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Straight Talk About Ethics
Water Quality Products
October 2002
Carl Davidson
Our industry seems racked with questions about ethics when, in my opinion, its real problems are problems of selling skills. But many market areas have seen fast-talking companies come in and turn the public against the water equipment industry. Let's take a look at the issues and the answers.
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Expanding Knowledge, Continued Growth
Water Quality Products
October 2002
Wendi Hope King, WQP Staff
The bottled water industry has seen steady growth for years. Consumers are demanding beverage choices to suit their healthy lifestyles, and the bottlers have stepped in to meet those needs. One of the driving forces behind this continued boom is the International Bottled Water Association (IBWA).
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Monitoring Drinking Water Regulation Updates
Water Quality Products
August 2002
Carlyn Meyer, Water Quality Association
The Water Quality Association (WQA) and the point-of-use/point-of-entry (POU/POE) industry as a whole face the usual list of federal and state regulatory challenges in 2002-2003.
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Know Your Bottled Water Regulations
Water Quality Products
August 2002
Joseph K. Doss, International Bottled Water Association
The International Bottled Water Association (IBWA) tracks and takes action on a number of relevant issues. The goal is to ensure fair and equitable treatment of bottled water companies and to help the industry continue to deliver safe, high-quality bottled water products to a thirsty consumer market. In 2001, IBWA was engaged on both the federal and state legislative fronts, working hard to represent the bottled water industry and seeking the adoption of sensible, effective laws and regulations.
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Promoting Your Company Through Local Media and the Community
Water Quality Products
April 2002
Wendi Hope King, WQP Staff
Advertising in national publications and television stations is the standard route taken by businesses, even small ones. Promotions and advertising are key to any good business. However, it is small businesses that reach out directly to their communities that gain marketshare and a solid customer base.
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Making the Sale Using Certification to American National Standards
Water Quality Products
March 2002
By Tom Bruursema, NSF
Dealers of drinking water treatment systems today enjoy a growing market of opportunity. However, accompanying this growth is increasing competition, a tightening economy and a far more informed consumer. All of these require dealers to find better ways to differentiate their products and services.
Water Security Summit Consensus
Water Quality Products
February 2002
Haestad Methods
The theme at the first-of-its-kind Water Security Summit 2001, sponsored by Haestad Methods on December 3 and 4, was “Prevent. Detect. Respond.” More than 600 water utility and government officials from the United States and 20 other countries gathered in Hartford, Conn., to hear 30 experts discuss vulnerability and security measures for the nation’s water supply infrastructure in the event of a bioterrorist attack. Both speakers and attendees explored water system vulnerabilities; discussed guidelines for implementing security plans; and reviewed existing federal, state and private resources.
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If You Sell Just Water Softeners, You Could Be Making a Lot More Money
Water Quality Products
February 2002
Carl Davidson
Have you ever done a great demonstration only to find that the customer just isn’t interested? We all have that happen occasionally, but sometimes we cause their apathy by emphasizing the wrong things. What I mean is that people do not buy steel tanks, resin and valves, they buy emotions, dreams and love. Let me explain.
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Only Time Will Tell
Water Quality Products
January 2002
Multiple Authors
The unprecedented events of Sept. 11 and the recession that began hitting our nation at the beginning of 2001 created havoc in the business world. The water industry was no exception; it also saw its share of fluctuation. With such an unpredictable economy, we move into 2002. WQP asked industry professionals nationwide to comment on what the water industry may see in the upcoming year. Although these professionals share their outlooks for next year, only time will tell what lies ahead.
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Testing Bottled Water
Water Quality Products
September 2001
Barbara L. Marteney and Kristin Safran, National Testing Laboratories
One of the most important (and sometimes the most complex) area of the bottled water business is compliance with federal, state and industry regulations. As the EPA continues to evaluate contaminants in drinking water for regulation under the Safe Drinking Water Act (SDWA), the FDA must review these regulations for their suitability for bottled water.
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Water Bottles
Water Quality Products
June 2001
Douglas Hamilton, GE Plastics
The water cooler--the social epicenter of every office and in some countries the main water source in homes--now is showing up in other environments from restaurants to coffee shops, schools and hospitals.
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Duty Calls For Local Awareness
Water Quality Products
May 2001
Wendi Hope King
Editorial: May 6—12 is National Drinking Water Week (NDWW). It is our duty and opportunity as water professionals to make this week work for us by incorporating local companies, expertise and even the Water Quality Association (WQA) into NDWW.
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Orlando Shines Its Spotlight on Drinking Water
Water Quality Products
May 2001
Wendi Hope King, WQP Staff
In the midst of sunny Orlando (well, sort of) with theme parks and shopping galore, lay a convention center filled with great promise. Innovative products, treatment options, expertise, networking and a sharing of ideas: all of these are what the WQA promised at this year?s Conference and Trade Show in March. Did it succeed in providing these things to its attendees?
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Big Things in the Works at WQA
Water Quality Products
March 2001
Wendi Hope King
Soon, the WQA will draw many of us out of these cold city winters to join it down in sunny Orlando, Fla., for its 27th Annual Conference & Exhibition taking place from March 27 to 31.
PDF Version
Association Index
Water Quality Products
February 2001
Wendi Hope King
The following lists a brief overview of various associations and how you can find out more about each of them.
PDF Version
Bottled Water Makes Headlines
Water Quality Products
January 2001
Wendi Hope King
Recent news regarding the public?s fluoride intake and chromium 6 contamination has made for some alarming headlines. Though several past reports have concentrated on tap water, it is bottled water that is now becoming the current media target.
PDF Version
WQA Follow-Up
Water Quality Products
May 2000
Wendi Hope King
The Water Quality Association’s 26th Annual Conference and Trade Show in Long Beach, Calif., offered everything to water quality professionals worldwide.
Heading Into the New Millennium
Water Quality Products
January 2000
Patrick Dalee
The coming of a new millennium inspires thoughts of the future. Specific forces will influence the way our industry markets it's residential products. The only guarantee we do have is that the quality of our fresh water supply will continue to decline, and people's awareness of solutions will continue to rise.
IBWA Model Code Changes
Water Quality Products
May 1998
Tyrone Wilson, Kristin Saltzgiver and Barbara Marteney
On February 6, 1998, the International Bottled Water Association (IBWA) Board of Directors approved changes regarding finished product analysis.
Professional Certification
Water Quality Products
June 1997
By Judy Grove, WQA
If we, as an industry, actively promote ourselves as professionals with a legitimate body of knowledge, represented by WQA's Professional Certification Program and WQA training programs, consumers will come to see us as authorities to whom they can turn.
Code of Ethics
Water Quality Products
March 1997
This Code of Ethics sets standards of conduct for industry members in their dealings with their customers, among themselves, with members of related industries, and the public at large.
The Future for Small & Very Small System Markets is Now
Water Quality Products
December 1996
Keith Reid
Who should consider going into the small system market? With the recent changes in the Safe Drinking Water Act (SDWA), the answer is, at most, any established manufacturer or dealer with patience and the right preparation. Opportunities for industry members include sales, installation, and ultimately, maintenance and monitoring of systems where a compliance problem exists
Bottled Water Audits: The International Standard for IBWA
Water Quality Products
October 1996
Michael Miller
Because of the rapid growth of the bottled water industry and IBWA membership, there was concern that a new bottler with little experience might make mistakes, which would hurt all bottled water producers. The image of bottled water as a high quality alternative to tap water is increasingly recognized by consumers, and therefore hasto be protected.
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