Hydraulic Institute Board Appoints Franklin Electric VP to Board

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Franklin Electric
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DeLancey Davis will fulfill a term from 2016 to 2019 to guide its strategic direction

Franklin Electric Co. Inc. announced DeLancey Davis, vice president and president of North America Water Systems, was appointed to the Hydraulic Institute’s 2016 to 2019 board of directors. The board is primarily responsible for guiding the strategic direction and defining the organizational priorities for the Hydraulic Institute, a global authority on pumps and pumping systems.  

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June 7, 2016

Wisconsin Company Updates Website

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Water-Right Group
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New portal focuses on trade professions and dealer resources

Water-Right Inc. announced its new dealer resource website is live.

The website features a redesign and layout of Water-Right brands catered toward the well drilling, wholesale and plumbing trades. The new site is mobile-friendly to aid dealers and service technicians in the field.

Brochures, full product manuals and specification sheets are now available, as well as a dealer log-in that houses a resource center. This includes access to industry newsletters, marketing and advertising support, photography and product bulletins and updates.

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Publication Date: 
June 6, 2016

Technology Advancement Improves Product Conservation

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Water-Right Group
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Water-Right Group’s technology reduces amount of water and salt required by systems for regeneration

The Water-Right Group Inc. announced advancements in its Water Efficient Technology (W.E.T.). The patented technology reduces the amount of water and salt systems require for regeneration. It conserves household water usage and saves the consumer money.

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June 3, 2016

Dealer Insight: Employee Empowerment Pays Off

Many of you are comfortable with your market share, the number of customers you have, and the state of your business, and you do not plan on making any changes. However, some of you want to dominate your market and are striving to grow your business—you are who this article is for. You are the one who never believes the status quo is good enough—you believe there is more, and you are always striving to achieve it.

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Establishing procedures builds up brand through employee trust

Publication Date: 
May 25, 2016
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Dealer Insight: The Ones Who Got Away

If you are not offering financing, you are not closing every possible sale. Period. 

When you say that to dealers or salespeople who are not using financing, there is usually pushback. “You don’t know that. I don’t need financing to close my sales,” they say. Or “All my customers pay cash,” they respond. All your customers? What about the ones who got away? 

The Ones You Never Met

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How financing options improve customer confidence & lead to new sales

Publication Date: 
May 25, 2016
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Dealer of the Year: Education, Consultation & a Dream

During childhood, many dream of becoming a police officer or firefighter. Others want to follow in their parents’ footsteps or aspire to be professional athletes. Most kids do not dream about owning water treatment dealerships, though. But for Bennett & Cole Water Solutions owners Jim Bennett and James Colasante, realizing this dream as adults has led to fulfillment and success.

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Connecticut startup gains following through customer appreciation & involvement

Publication Date: 
May 25, 2016
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Dealer of the Month: Spanning Generations

For 50 years, the people and businesses of St. Joseph, Mo., have relied on the Cunning family and its company, CVB Water Doctor, to provide them with water treatment services. Today, the company continues to grow and prosper, and it aspires to continue this success for generations to come.

Taking the Leap

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Missouri family dealership celebrates a half-century of success

Publication Date: 
May 25, 2016
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Zurn Adds New Position to Executive Suite

Source: 
Zurn Industries
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Pennsylvania company reinforces commitment to growth and customer satisfaction with job addition

Zurn Industries LLC announced a new member of its executive suite, Sam Karge, in the newly created role of vice president of sales and marketing. He will report directly to Craig Wehr, president of Zurn.

Karge joins Zurn with 19 years in the water industry. Most recently he was vice president/platform leader of the Water Purification Platform for Pentair, where he previously held the position of global leadership for sales, product development, marketing and strategy.  Karge also served as president of the Water Quality Association from 2014 to 2015.

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May 6, 2016

IDA Announces Inaugural Water Reuse and Conservation Awards

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International Desalination Assn.
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Nominations are open through June 25

The International Desalination Assn. will confer the inaugural IDA Water Reuse and Conservation Awards at its International Conference on Water Reuse and Recycling “Turning Vision into Reality”, which takes place Sept. 25 through 27 at the Hyatt Regency Nice Palais de la Méditeranée in Nice, France.

Nominations are now being accepted for the awards, which will recognize outstanding achievements in the following three categories:

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Publication Date: 
May 3, 2016

Sales: Hey Look! A Squirrel

During speech classes in college, my biggest struggle was coming up with an outline and trying to fit the speech into the allotted time period. What ended up helping me more than anything were my efforts as a stand-up comic. If I was given 10 minutes on stage, I did 10 minutes—no less and definitely no more, or I would never work at that club again.

Now when I am presenting at Water Quality Assn. events or doing training for a company, I still have a hard time staying on script. There is just so much to say, and when I am presenting, an hour seems to just fly by.

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Tips on staying focused during sales presentations

Publication Date: 
April 29, 2016
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