Many owners of companies large and small assume that most consumers do not need financing, or believe that if they cannot pay for something outright, they should not have it. Utilizing the power of financing to sell water treatment equipment, however, should be standard for any water treatment business.
Offering financing options can make the buying decision easier
The “F-word” — “financing” — provokes different reactions from different dealers. Some shout it from the street corners, embracing it and making it a key part of their sales success. Others whisper it in hushed tones, bringing it up only after all other options are exhausted, making it seem like a dirty secret rather than a valuable sales tool. Financing in and of itself is neither good nor bad — it is all about how you use it.
Benefits for Businesses
Offering financing to increase sales options
More than 20,000 people will benefit from new wells and well rehabilitation
As part of a five-year focus on water and sanitation projects in Malawi, World Vision announced a new partnership with charity: water, specifically targeting needs in communities where less than 50% of the population has access to clean water.
World Vision has a 35-year history of holistic community development work in Malawi, and this partnership will allow a collaborative effort to expand water interventions in many communities.
Purolite to increase prices for ion exchange resin, adsorbents and catalyst products
Purolite announced that it will increase prices globally from 6.5% to 9% on its ion exchange resin, adsorbent and catalyst product families. The price increase will take effect immediately or as contracts allow.
MIOX awarded research grant to commercialize onsite generated AOP chemistry
MIOX Corp. has received a Technology Enhancement for Commercial Partnerships (TECP) award from the Small Business Innovation Research (SBIR) program of the National Science Foundation (NSF) in the amount of $100,000. This research grant allows MIOX to move forward in the commercialization of lower cost advanced oxidation process (AOP) technology for groundwater remediation and water reuse applications.
Jef Holm and People Water team with iQue Repair to raise funds to build water wells
iQue Repair, headquartered centrally in Utah, has teamed up with “Bachelorette” celebrity Jef Holm and People Water to accelerate building water wells in third world countries. iQue Repair is a provider of iDevice protection and repair services nationwide.
Now, when consumers purchase the monthly plan using the People Water Promo Code, they will be contributing an unprecedented 30% of every payment for the building of these much needed wells; like the recent well built in Ghana.
As many as 2,000 people in remote villages lacking public utilities will benefit
The Prem Rawat Foundation (TPRF) has made a grant of $15,000 to provide clean drinking water to an estimated 1,880 students and teachers plus nearby villages through eight schools in remote provinces of Thailand.
The funds went to the Drinking Water for Schoolchildren Project run by Thailand's Betterment of Life Foundation (BoLF) to purchase tanks and filtration systems selected to best meet the needs of each school. Once they are installed, BoLF will maintain these systems indefinitely.
Program will help consumers finance RainSoft water and air purification system installation
Alliance Data Systems Corp. announced its retail services business has signed a new multi-year agreement to provide a marketing-driven, private label credit card program for RainSoft, an international company focused on water and air purification products. This agreement reinforces Alliance Data’s strategic desire to move selectively into the growing $279 billion home improvement vertical, per the U.S. Census Bureau.
Meil promoted to vice president of finance and administration
Edward Meil has been promoted from corporate controller to vice president of finance and administration of Aquion Inc. His position with the company has been expanded to include the corporate human resources function and he will continue to report to Cal Stuart, president and CEO of Aquion.