Get interested homeowner leads requesting your call. Mac Leads are names and phone numbers of homeowners responding to your exclusive daily water quality surveys requesting a free water test. They are emailed to your office fresh the next day, easy to set into appointments because you know they are interested. They include custom appointment-setting scripts and industry-knowledgeable support, with exclusive territories per dealer. Discount two-week trials are available. References are available, and results are guaranteed.
The new Dealer Advantage Program is a comprehensive sales package designed to give dealers tools they need to sell more equipment. The sales tools include test kits, test meters and solutions, educational information, and customized marketing materials. Membership also provides ongoing benefits including special member discounts, personalized account management, customized reporting and immediate access to newly developed educational or marketing materials.
Water purification, monitoring and control in a single solution for peaking and base loaded plants
Culligan Matrix Solutions is expanding its mobile water treatment solutions business in response to increasing demand for this service.
Clearly and effectively demonstrate to customers the differences between untreated and treated water with these sales demonstration kits. Choose either traditional color comparison tests or digital test kits featuring the ColorQ DW photometer. Customize your kit with a choice of four different softener units and optional tests, including TDS.
Minding the numbers leads to success in the water treatment industry
When I got into the water business, the unanimous sense was that I was lucky to be in such a great industry—an essential field with growth potential. It has been more than two decades since I entered the industry, and the consensus has not changed.
Some dealers build discounts into their marketing strategies and expect a discount in every presentation. Others have a strict no-discount policy. Let’s take a look at how to get the most out of those situations in which a discount is necessary.
Don’t Make It a Habit
One of the worst things salespeoples can do is offer automatic discounts. Additionally, if the initial equipment price quoted is not realistic and the salesperson quickly follows with a discount offer, the cutomer may think the salesperson is being dishonest.
Getting the most from the money you give away
Why do customers expect discounts? You may think the answer is simple: They want to save money. The truth, however, is that there are many more factors that affect the discount requests of your customers. This article will take a look at a few of these factors and how to avoid discount problems.
Industries in the Clear
Reducing discount requests by training to face objections