Seeing is Believing

Using visual images and examples to make more sales

About The Author: 

Carl Davidson is director of Sales and Management Solutions, Inc., a consulting firm specializing in sales and management video training, recruiting and live seminars exclusively for the water equipment industry. A free demonstration video and list of products and topics is available at 800.941.0068. Send comments on this article to him at reactions@carldavidson.com; www.carldavidson.com.

Activation Date: 
January 29, 2009
Issue Reference: 
Legacy
Legacy ID: 
20085

Driving Your Sales

Business tips to expand your market reach

About The Author: 

Nathan Olszak is territory manager for Aqua Service Co. Olszak can be reached at 630.238.1910 or by e-mail at nolszak@aquaservice.net.

Activation Date: 
January 28, 2009
Issue Reference: 
Legacy
Legacy ID: 
20078

Water: An Essential Service

Why service should be a profit center at every dealership

About The Author: 

Ric Harry is director of Sales and Management Support. Harry can be reached at 905.734.7756 or by e-mail at info@richarry.com.

Activation Date: 
January 28, 2009
Issue Reference: 
Legacy
Legacy ID: 
20077

Staying Up in a Down Market

How to finance customers during tough economic times

Activation Date: 
December 18, 2008
Issue Reference: 
Legacy
Legacy ID: 
19935

Credit Crunch

The benefits of utilizing a secondary lender

About The Author: 

Pam Prickett is sales manager for Carmel Financial. Prickett can be reached at 800.964.0672 or by e-mail at pamp@carmelfinancial.com.

Activation Date: 
November 21, 2008
Files: 
Legacy
Legacy ID: 
19855

Rate Your Sales Staff

A water equipment industry report card

Activation Date: 
November 21, 2008
Files: 
Legacy
Legacy ID: 
19854

Rate Your Manager

A water equipment industry report card

About The Author: 

Carl Davidson is director of Sales and Management Solutions, Inc., a consulting firm specializing in sales and management video training, recruiting and live seminars exclusively for the water equipment industry. A free demonstration video and list of products and topics is available at 800.941.0068. Send comments on this article to him at reactions@carldavidson.com; www.carldavidson.com.

Activation Date: 
November 12, 2008
Issue Reference: 
Legacy
Legacy ID: 
19785

Rate Your Manufacturer

A water equipment industry report card

Activation Date: 
September 30, 2008
Files: 
Issue Reference: 
Legacy
Legacy ID: 
19673

The Value of Time

Increase your sales by 30% from better use of time

About The Author: 

Carl Davidson is director of Sales and Management Solutions, Inc., a consulting firm specializing in sales and management video training, recruiting and live seminars exclusively for the water equipment industry. A free demonstration video and list of products and topics is available at 800.941.0068. Send comments on this article to him at reactions@carldavidson.com; www.carldavidson.com.

Activation Date: 
August 25, 2008
Issue Reference: 
Legacy
Legacy ID: 
19580

If Times are Bad, Promote Harder

Why cutting advertising budgets during tough economic times is not always good for business

About The Author: 

G.A. “Andy” Marken is president of Marken Communications, Inc. Marken can be reached by e-mail at andy@markencom.com.

Activation Date: 
August 4, 2008
Issue Reference: 
Legacy
Legacy ID: 
19494