Where Do Your Lost Sales Go?

Taking the guesswork out of lost sales

About The Author: 

Carl Davidson is director of Sales and Management Solutions, Inc., a consulting firm specializing in sales and management video training, recruiting and live seminars exclusively for the water equipment industry. A free demonstration video and list of products and topics is available at 800.941.0068. Send comments on this article to him at reactions@carldavidson.com; www.carldavidson.com.

Activation Date: 
September 8, 2009
Legacy
Legacy ID: 
21072

The Training Investment

Why employee training is always a smart decision

About The Author: 

Tania Shammo, CWS-VI, is quality assurance officer for the Water Quality Association. Shammo can be reached at 630.929.2542 or by e-mail at tshammo@wqa.org.

Activation Date: 
September 8, 2009
Legacy
Legacy ID: 
21071

Leader of the Pack

Working to make water softeners more efficient

About The Author: 

Jerry Horner, CWS-VI, CI, is VP, sales and technical support for Topway Global, Inc., a Div. of Watts Water Quality. Horner can be reached at 800.840.1688 or by e-mail at hornerjg@watts.com.

Activation Date: 
September 8, 2009
Legacy
Legacy ID: 
21065

Keeping it Fresh

Al Lozier, CWS-VI, CI, CSR, learned the ropes of a running a successful water dealership from the ground up. He began selling residential filtration systems in 1988, and when his employer offered him the opportunity to start a satellite office the following year, Lozier gladly accepted. The result: Fresh KC Water, Shawnee, Kan.

“We wanted to be the different water treatment dealer—WQA [Water Quality Association] trained, approaching the customer from the service side instead of the sales side and offering products that fit the customer, not the dealership,” Lozier said.

About The Author: 

Caitlin Cunningham is associate editor for Water Quality Products. Cunningham can be reached at 847.391.1025 or by e-mail at ccunningham@sgcmail.com.

Activation Date: 
August 26, 2009
Legacy
Legacy ID: 
21018

Sites on the Web

WQP speaks with Christian Faure, president of H20sites.com, about the importance of websites for water dealers.

About The Author: 

Stephanie Harris is managing editor of Water Quality Products. Harris can be reached at 847.391.1007 or by e-mail at sharris@sgcmail.com.

Activation Date: 
July 7, 2009
Issue Reference: 
Legacy
Legacy ID: 
20905

Increase Sales Without Spending a Dime

Simple solutions to increase leads

About The Author: 

Carl Davidson is director of Sales and Management Solutions, Inc., a consulting firm specializing in sales and management video training, recruiting and live seminars exclusively for the water equipment industry. A free demonstration video and list of products and topics is available at 800.941.0068. Send comments on this article to him at reactions@carldavidson.com; www.carldavidson.com.

Activation Date: 
July 7, 2009
Issue Reference: 
Legacy
Legacy ID: 
20904

The Right Connection

Connecting and joining pipes may be common practice for water dealers, but there are always ways to improve efficiency and workmanship in order to provide your customers a quality system. Joe Huemann, president of Huemann Water Conditioning, has lead WQA classes on the topic and recently spoke with Stephanie Harris, managing editor, about best pipe-joining practices for dealers.

Transitions & Fittings

Deck: 

Water dealer shares best practices for joining pipes

About The Author: 

Stephanie Harris is managing editor of Water Quality Products. Harris can be reached at 847.391.1007 or by e-mail at sharris@sgcmail.com.

Publication Date: 
July 7, 2009
Activation Date: 
July 7, 2009
Issue Reference: 
Legacy
Legacy ID: 
20902

Creating Change

Showerhead and filter manufacturer implements innovative recycling program

About The Author: 

Rebecca Wilhelm is associate editor for Water Quality Products. Wilhelm can be reached at 847.954.7958 or by e-mail at bwilhelm@sgcmail.com.

Activation Date: 
July 7, 2009
Issue Reference: 
Legacy
Legacy ID: 
20901

Succeeding with Service

By emphasizing customer service and customization, American Water Treatment stays ahead of the pack

About The Author: 

Clare Pierson is associate editor for Water Quality Products. Pierson can be reached at 847.391.1012 or by e-mail at cpierson@sgcmail.com. Stephanie Harris is managing editor for Water Quality Products. Harris can be reached at 847.391.1007 or by e-mail at sharris@sgcmail.com.

Activation Date: 
June 24, 2009
Legacy
Legacy ID: 
20870

Focus on Financing

With the uncertain state of financing in the water treatment industry, WQP’s managing editor, Stephanie Harris, recently spoke with Andrea Swiney, vice president of sales and marketing for Aqua Finance, to gain insight to the current financing situation and what it means for water dealers.

About The Author: 

Stephanie Harris is managing editor of Water Quality Products. Harris can be reached at 847.391.1007, or by e-mail at sharris@sgcmail.com.

Activation Date: 
June 4, 2009
Issue Reference: 
Legacy
Legacy ID: 
20820