The Water Opportunity Show Arrives in San Antonio

Information from new studies, a focus on final barrier technologies and strategies to address new national opportunities will be among the highlights at WQA Aquatech USA 2011. The conference and exhibition will be held at the Henry B. Gonzalez Convention Center, San Antonio, Texas, March 8 to 11, 2011. Don’t pass up this opportunity to learn and network with the rest of the water treatment industry.

Deck: 

What you can expect at WQA Aquatech USA 2011

About The Author: 

Peter J. Censky is executive director of the WQA. Censky can be reached at 630.505.0160.

Publication Date: 
February 5, 2011
Activation Date: 
February 5, 2011
Company Reference: 
Issue Reference: 

Replace Toxic With Professional

While it may not seem like it for many of us patiently waiting for the signs of economic recovery to hit us, there have been some positive consequences of the past few years. Most of those out-of-the-garage competitors that low-balled their prices and lied to customers about anything and everything have closed their doors and moved on to other things.

Deck: 

The importance of true professionalism for your staff

About The Author: 

Kelly R. Thompson, CWS-VI, is president of Moti-Vitality LLC. Thompson can be reached at kellyt@moti-vitality.com or
810.560.2788.

Publication Date: 
February 5, 2011
Activation Date: 
February 5, 2011
Issue Reference: 

What Makes an Exceptional Website?

A large number of trends in IT and Web development have come and gone as the Internet has grown exponentially over the years. Gone are the days of blinking text, annoying audio that you cannot disable and the assumption that everyone is surfing on a 56k dial-up modem at the lowest monitor resolution. Decreasing technology costs, combined with the expansion of broadband and fiber-optic connections, have led to an even greater revolution on the Web.

Deck: 

Website advice for both beginners and veterans

About The Author: 

Christian Faure is president of DuPage Technology Group Inc. Faure can be reached at cfaure@dupagetech.com or at 630.968.7424.

Publication Date: 
February 5, 2011
Activation Date: 
February 5, 2011
Company Reference: 
Issue Reference: 

Old School or New School?

The two best ways to bar yourself from new ideas in sales and sales management training are to label a trainer as “old school” and decide that people in your market do not like the techniques discussed. Both of these allow a person to stay the way they are without being upset by new ideas.

Do You Want to Stay the Same?

Deck: 

Do 'old school' sales techniques still work?

About The Author: 

Carl Davidson is president of Sales and Management Solutions, Inc., a New York-based company that specializes in live and video training, coaching, recruiting and lead generation for the water equipment industry. To see a list of products and free sales training videos, visit www.carldavidson.com or call 716.580.3384.

Publication Date: 
February 4, 2011
Activation Date: 
February 4, 2011
Legacy
Legacy ID: 
22489

What Makes an Exceptional Website?

A large number of trends in IT and Web development have come and gone as the Internet has grown exponentially over the years. Gone are the days of blinking text, annoying audio that you cannot disable and the assumption that everyone is surfing on a 56k dial-up modem at the lowest monitor resolution. Decreasing technology costs, combined with the expansion of broadband and fiber-optic connections, have led to an even greater revolution on the Web.

Deck: 

Website advice for both beginners and veterans

About The Author: 

Christian Faure is president of DuPage Technology Group, Inc. Faure can be reached at cfaure@dupagetech.com or at 630.968.7424.

Publication Date: 
February 4, 2011
Activation Date: 
February 4, 2011
Company Reference: 
Legacy
Legacy ID: 
22487

Best Practices for a Better Website

Do you ever wonder if your website is as effective as it could be? Water Quality Products (WQP) Managing Editor Rebecca Wilhelm spoke with Christian Faure, president of Dupage Technology Group Inc., about the best practices for developing and maintaining a successful dealer website.

About The Author: 

Rebecca Wilhelm is managing editor of WQP. Wilhelm can be reached at bwilhelm@sgcmail.com

Christian Faure is president of DuPage Technology Group Inc. Faure can be reached at cfaure@dupagetech.com.

Publication Date: 
January 24, 2011
Activation Date: 
January 24, 2011
Company Reference: 
Issue Reference: 
Legacy
Legacy ID: 
22471

Doing Well By Doing Good

The world has changed in the last decade. The old adage, “Your customer won’t care what you know until they know how much you care,” has never been more true. A new generation has been raised with a focus on helping others. People of this generation not only do more themselves, they give higher ratings to companies that help others and are good corporate citizens.

Deck: 

Everyone benefits from participating in charity events

About The Author: 

Carl Davidson is president of Sales and Management Solutions Inc., a New York-based company that specializes in live and video training, coaching, ecruiting and lead generation for the water equipment industry. To see a list of products and free sales training videos, visit www.carldavidson.com or call 716.580.3384.

Publication Date: 
January 24, 2011
Activation Date: 
January 24, 2011
Issue Reference: 
Legacy
Legacy ID: 
22470

What Comes First, Leads or Salespeople?

Don’t wait until you have leads to hire new salespeople

About The Author: 

Carl Davidson is president of Sales And Management Solutions Inc., a New York-based company that specializes in live and video training, coaching, recruiting and lead generation for the water equipment industry. To see a list of products and free sales training videos, visit www.carldavidson.com or call 716.580.3384.

Activation Date: 
January 17, 2011
Issue Reference: 
Legacy
Legacy ID: 
22447

The Price of Freedom

Almost all water equipment dealers offer a free water test. This strategy has been around for about 50 years and it may be showing its age. Is it still working for you? If you offer it on your website, how many people contact you to get one every month? If you offer it on your business cards or in your ads, is it working well or is it something that sounds good but does not bring home the bacon?

Deck: 

Increase the appeal of your free water test

About The Author: 

Carl Davidson is president of Sales And Management Solutions Inc., a New York-based company that specializes in live and video training, coaching, recruiting and lead generation for the water equipment industry. To see a list of products and free sales training videos, visit www.carldavidson.com or call 716.580.3384.

Publication Date: 
November 24, 2010
Activation Date: 
November 24, 2010
Issue Reference: 
Legacy
Legacy ID: 
22324

Responsible Renting

Important considerations when venturing into equipment rentals

About The Author: 

Bob Boerner is president of Culligan Southwest Inc. Boerner can be reached at 210.226.5344.

Activation Date: 
November 23, 2010
Issue Reference: 
Legacy
Legacy ID: 
22318
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