What Went Wrong?

The anatomy of a failed demo

About The Author: 

Carl Davidson is director of Sales and Management Solutions, Inc., a consulting firm specializing in sales and management video training, recruiting and live seminars exclusively for the water equipment industry. A free demonstration video and list of products and topics is available at 800.941.0068. Send comments on this article to him at reactions@carldavidson.com; www.carldavidson.com.

Activation Date: 
June 4, 2009
Issue Reference: 
Legacy
Legacy ID: 
20819

A Technical Sales Approach

Visual inspections and tests to perform when visiting customers

About The Author: 

Nathan Olszak is a water filtration specialist. Olszak can be reached at 262.496.2115 or by e-mail at olszak@att.net.

Activation Date: 
June 4, 2009
Issue Reference: 
Legacy
Legacy ID: 
20817

A Good Plan Makes for a Better Business

Tips to ensure business continuity

About The Author: 

Joe Schollaert is senior vice president and general manager of the International Management Assistance Corp. Schollaert can be reached at 800.554.IMAC or by e-mail at jschollaert@imacservices.com.

Activation Date: 
June 4, 2009
Issue Reference: 
Legacy
Legacy ID: 
20816

The Key to Success

Ozone, education and community service help a Nebraska water dealer succeed

About The Author: 

Rebecca Wilhelm is associate editor of Water Quality Products. Wilhelm can be reached at 847.954.7958 or by e-mail at bwilhelm@sgcmail.com.

Activation Date: 
June 4, 2009
Issue Reference: 
Legacy
Legacy ID: 
20815

Could Leasing be the Answer?

In a tough economy, align your business with trusted partners

About The Author: 

Tom Herlihy is vice president of sales & marketing for TimePayment Corp. Herlihy can be reached at 888.685.8770, or by e-mail at tom.herlihy@timepaymentcorp.com.

Activation Date: 
June 4, 2009
Issue Reference: 
Legacy
Legacy ID: 
20814

Building Your Network

Why every water dealer should be doing it

About The Author: 

Stephanie Harris is managing editor of Water Quality Products. Harris can be reached at 847.391.1007 or by e-mail at sharris@sgcmail.com.

Activation Date: 
June 4, 2009
Issue Reference: 
Legacy
Legacy ID: 
20810

The Runner-Up Is…

Alaska water dealer recognized by peers

About The Author: 

Stephanie Harris is managing editor of Water Quality Products. Harris can be reached at 847.391.1007 or by e-mail at sharris@sgcmail.com.

Activation Date: 
June 4, 2009
Issue Reference: 
Legacy
Legacy ID: 
20809

Recognizing the Best

WQP honors industry leaders with the Dealer of the Year award

About The Author: 

Rebecca Wilhelm is associate editor for Water Quality Products. Wilhelm can be reached at 847.954.7958 or by e-mail at bwilhelm@sgcmail.com.

Activation Date: 
June 4, 2009
Issue Reference: 
Legacy
Legacy ID: 
20808

Busy & Thriving

Brian Bayford, owner and president of WaterPro, Inc., recalls his company’s first offices: a simple desk outside he and his wife’s bedroom in their eastern Virginia home.

“It was just my wife Dorothy and I and our Great Dane running the business,” Bayford said. “Within the first year, we grew, got a receptionist and built an addition onto our home so we could warehouse the products. Then we had to build an extra driveway so all the tractor trailers could fit. When we reached 12 employees, the neighbors were getting a little upset, so we moved into a real office and warehouse.”

About The Author: 

Clare Pierson is associate editor of Water Quality Products. Pierson can be reached at 847.391.1012 or by e-mail at cpierson@sgcmail.com.

Activation Date: 
May 28, 2009
Legacy
Legacy ID: 
20770

Stop Looking for a Salesperson Like Yourself

How dealership owners can create a successful sales staff

About The Author: 

Carl Davidson is director of Sales and Management Solutions, Inc., a consulting firm specializing in sales and management video training, recruiting and live seminars exclusively for the water equipment industry. A free demonstration video and list of products and topics is available at 800.941.0068. Send comments on this article to him at reactions@carldavidson.com; www.carldavidson.com.

Activation Date: 
April 16, 2009
Issue Reference: 
Legacy
Legacy ID: 
20673