Feeling the Fear

The year started off with big news in the water treatment industry. The chemical spill in West Virginia, which affected more then 300,000 people, topped national headlines for weeks in January. The “do not use” advisory lasted more then a week for portions of that population, forcing them to rely on bottled water for drinking, cooking and bathing for up to 10 days.

About The Author: 

Kate Cline is managing editor of Water Quality Products. Cline can be reached at kcline@sgcmail.com or 847.391.1007.

Publication Date: 
February 6, 2014
Activation Date: 
February 6, 2014
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Lead Management Software

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LeadMethod uses a responsive, Web-based interface that can be accessed on smartphones, tablets or computers. Sales reps can use it to prioritize, set automated reminders and assign monetary value to leads. Once a lead becomes a sale, the system automatically exports it to any CRM. With real-time metrics built around sales rep contact rate and speed, managers can stay informed on their leads process.

Atmospheric Water Harvester

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The AirMax 3000 is a full-sized upright atmospheric water harvester that extracts water from the air and turns it into drinking water. These units are equipped with an electronic control system that turns the machine on and off when full and circulates the water to maintain clean drinking water 24 hours a day. Humidity levels and filter changing requirements are indicated with digital displays. The system can produce up to 8 gal of drinking water per day.

Monitoring Device

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The ShowerSaver is a simple and easy­-to-­use device that tracks shower time and the number of gallons used. The device uses a sensor to automatically turn on when it detects someone is in the shower; has an easy-­to-­read, color­-coded display; and can be attached to the shower wall in one minute.

Filter Media

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HaloPure removes 99.9% of viruses and bacteria while also preventing bacterial recontamination. Its uses are versatile and it can be applied to a variety of gravity and pressure POU devices. The media has been proven to enhance systems to help them exceed drinking water standards. It can be used with pitcher applications, inline, or with standard 10-in. cartridges for countertop and undersink systems.

RO System

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These RO drinking water systems have cartridges and membranes that are easily replaced without the need to shut off the system. They are available in wall-mounted or floor models, and all systems come with storage tank, John Guest feedwater and tank shutoff valves, faucet, tubing and instructions. The systems are backed by a two-year warranty.

Refrigerator Filter

Company Reference: 
GE

The MWF refrigerator filter is NSF-certified and removes cysts plus a range of contaminants, including lead and mercury. In addition, it has been tested by a third party to remove more than 94% of five trace pharmaceuticals: ibuprofen, atenolol, fluoxetine, progesterone and trimethoprim. The filter is available for use in GE side-by-side and French door refrigerators.

Nelsen Corp. Celebrates 60 Years

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Nelsen Corp.
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The company will host its “60th Anniversary Sweepstakes,” awarding one winner a Ford F150 pickup

Nelsen Corp. has been providing customer service and water treatment equipment for more than 60 years. With locations in Ohio, Arizona, Texas and Florida, the company has a broad inventory and the ability to customize products for both commercial and residential customers.

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Publication Date: 
January 24, 2014

For Everything There is a Season ...

The primary definition of the word “season” on Dictionary.com is: “One of the four periods of the year (spring, summer, autumn and winter), beginning astronomically at an equinox or solstice, but geographically at different dates in different climates” — and that is generally the way we tend to think of the word when we hear it. 

Deck: 

Using seasonal events to determine when and how to market

About The Author: 

Brad Good is partner for the Good Marketing Group. Good can be reached at bgood@goodgroupllc.com or 484.902.8914.

Publication Date: 
January 16, 2014
Activation Date: 
January 16, 2014
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From Customer to Dealer

West Carolina Water Treatment opened its doors in January 1996 as a husband-wife team servicing the western counties of North Carolina. But when owners Jack and Joyce Brown decided to retire, they had to look no further for a new owner than their customers.

The Warwicks — Tom, Kathy and their son Dennis — had been customers of West Carolina Water Treatment for 10 years.

Dennis was interested in the elaborate water treatment system at his parents’ rental property and had recently graduated school and was looking for a career path.

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Dealership grows business through new clients and chemical-free treatment

About The Author: 

Abby Kleckler is associate editor for Water Quality Products. Kleckler can be reached at akleckler@sgcmail.com or 847.391.1034.

Publication Date: 
January 16, 2014
Activation Date: 
January 16, 2014
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