Smooth Sailing

Mike Guidara reflects on why owning a small water business beats working for the big guys

About The Author: 

Elizabeth Lisican is associate editor for Water Quality Products. Lisican can be reached at 847.954.7958 or by e-mail at elisican@sgcmail.com.

Activation Date: 
January 20, 2010
Legacy
Legacy ID: 
21412

Dealer Forecast

Our Industry Forecast section includes predictions for 2010 from key players within the industry. To get a dealer’s perspective on what lies ahead in 2010, WQP Managing Editor Rebecca Wilhelm spoke to Vincent “Vince” Kent, MP, CWS-I, CI, president of Abendroth Water Conditioning in Fort Atkinson, Wis., and 2009-2010 WQA president.

About The Author: 

Rebecca Wilhelm is managing editor of Water Quality Products. Wilhelm can be reached at 847.391.1007 or by e-mail at bwilhelm@sgcmail.com

Activation Date: 
January 19, 2010
Issue Reference: 
Legacy
Legacy ID: 
21398

Is Your In-Home Demo Working Hard Enough?

Keys to a hard-working in-home demo

About The Author: 

Carl Davidson is director of Sales and Management Solutions, Inc., a consulting firm specializing in sales and management video training, recruiting and live seminars exclusively for the water equipment industry. A free demonstration video and list of products and topics is available at 800.941.0068. Send comments on this article to him at reactions@carldavidson.com; www.carldavidson.com.

Activation Date: 
January 19, 2010
Issue Reference: 
Legacy
Legacy ID: 
21397

2010: Restructuring for Growth

Predictions for the coming year from industry leaders

Activation Date: 
January 19, 2010
Issue Reference: 
Legacy
Legacy ID: 
21391

Wholehearted Involvement

When it comes to industry participation, 2009-2010 WQA president leads by example

About The Author: 

Caitlin Cunningham is associate editor for Water Quality Products. Cunningham can be reached at 847.391.1025 or by e-mail at ccunningham@sgcmail.com.

Activation Date: 
December 16, 2009
Legacy
Legacy ID: 
21348

The Call Back Commitment

Being committed to call backs can increase your sales

About The Author: 

Carl Davidson is director of Sales and Management Solutions, Inc., a consulting firm specializing in sales and management video training, recruiting and live seminars exclusively for the water equipment industry. A free demonstration video and list of products and topics is available at 800.941.0068. Send comments on this article to him at reactions@carldavidson.com; www.carldavidson.com.

Activation Date: 
December 4, 2009
Legacy
Legacy ID: 
21324

State of the Industry 2009

An assessment of the water treatment industry

Activation Date: 
December 4, 2009
Files: 
Legacy
Legacy ID: 
21320

Do You Believe in Magic?

Combination of customer service, education and ethics proves a successful formula

Activation Date: 
November 24, 2009
Legacy
Legacy ID: 
21281

A New Challenge Brings New Perspective

After AB 1366 passes, a dealer in California sees the challenge as an opportunity to improve business

Activation Date: 
October 29, 2009
Legacy
Legacy ID: 
21226

Feature Articles

Extra planning and effort expand your credibility

Deck: 

Extra planning and effort expand your credibility

About The Author: 

G. A. "Andy" Marken is president of Marken Communications, Inc. Marken can be reached at andy@markencom.com.

Activation Date: 
October 29, 2009
Legacy
Legacy ID: 
21225
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