Real-Time Marketing Techniques

Start using Twitter to generate quality leads

About The Author: 

Carl Davidson is president of Sales and Management Solutions, Inc., a New York-based company that specializes in live and video training, coaching, recruiting and lead generation for the water equipment industry. To see a list of products and free sales training videos, visit www.carldavidson.com or call 716.580.3384.

Activation Date: 
April 26, 2010
Issue Reference: 
Legacy
Legacy ID: 
21712

Fusing Science & Service

Growing up on a family farm, Chuck Minott enjoyed tinkering with tools and all things mechanical. He continued to hone his technical knack through college, earning a degree in electrical engineering technology. After stints with IBM and a hospital corporation, Minott then brought this skill set to the water treatment industry, launching his career with a large manufacturer’s franchise in 1978.

Deck: 

A committed personal service approach leads to a satisfied customer base

Publication Date: 
April 19, 2010
Activation Date: 
April 19, 2010
Legacy
Legacy ID: 
21692

Weeding Out the Worst

Helpful tips for finding good salespeople

About The Author: 

Carl Davidson is president of Sales And Management Solutions, Inc., a New York-based company that specialized in live and video training, coaching, recruiting and lead generation for the water equipment industry. To see a list of products and free sales training videos, visit www.carldavidson.com or call 716-580-3384.

Activation Date: 
April 2, 2010
Issue Reference: 
Legacy
Legacy ID: 
21635

Still Going Strong

Dennis Martin’s success story is a classic tale of hard work and quality service. As owner of his namesake company, Martin Water Conditioning, he remembers when it was just himself with one other employee, working out of his garage in Myerstown, Pa.

That was 37 years ago.

Deck: 

Martin Water Conditioning prides itself on its knowledgeable employees

Publication Date: 
February 25, 2009
Activation Date: 
February 25, 2009
Legacy
Legacy ID: 
21508

Dealer Forecast

Our Industry Forecast section includes predictions for 2010 from key players within the industry. To get a dealer’s perspective on what lies ahead in 2010, WQP Managing Editor Rebecca Wilhelm spoke to Vincent “Vince” Kent, MP, CWS-I, CI, president of Abendroth Water Conditioning in Fort Atkinson, Wis., and 2009-2010 WQA president.

Activation Date: 
January 19, 2010
Issue Reference: 
Legacy
Legacy ID: 
21398
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