So here I go again … this is not the first time I’ve devoted a portion of my editorial letter to the importance of having a website. Let’s face it, many water dealerships are still relying on telephone calls, snail mail and faxes in their day-to-day business activities. In fact, dealers often praise themselves for spending face time with clients; we are a service-based industry after all. But is it enough?
Learning to take action can help improve your business
What dealers are saying about WQA’s Find a Water Professional online feature
Do you recall your childhood days when summer seemed to last forever? For most of us, those days are long gone, and now there is barely enough time for all the must-dos on the schedule. It is easy to get wrapped up in daily tasks. And while it is impossible to make time for everything, every once in while, I think it’s important to take a step back and think about the lifeblood of our industry—the people we serve.
Utilizing creative marketing techniques to promote your brand, products
How to become more positive at work
How to keep a successful sales staff
How to attract the new generation of salespeople
POE arsenic removal program provides testing, support and residuals removal in addition to treatment system
Appealing to the modern consumer