Columns

Sep 13 2010
Looking at magazines or watching television commercials, do you ever come across an advertisement and think, “Who came up with this stuff?” Just...
Aug 4 2010
It is easy to be overwhelmed by the constant barrage of information coming at us from various types of media. This is why it is helpful to have one...
Dec 4 2009
Looking back on 2009, the year presented a number of challenges to our industry. The lingering economic downturn demanded innovation and perseverance...
Oct 28 2009
Saying goodbye is never easy to do, but after more than two years reporting and writing on the water quality industry, I have to say goodbye to our...
Oct 2 2009
Although I may be an optimist, it does seem as if we are beginning to see some faint glimmers of hope in terms of an economic recovery. The Consumer...
Sep 8 2009
Businesses everywhere seem to be going green these days—and for good reasons. Not only will the benefits of environmentally responsible behaviors...
Aug 10 2009
We live in a world in which information is available nearly everywhere we go. This is why it is helpful to have a one-stop industry resource, such as...
Jul 7 2009
It was about this time last year when the water quality industry began its fight against California’s misguided Assembly Bill (AB) 2270, which would...
Jun 4 2009
April 15th has come and gone, but it’s never too early to start thinking about next year’s tax season. And with the stimulus bill signed into law by...
Apr 16 2009
You’ve been hearing it a lot lately: Change has come to America. Well, it is coming to the water treatment industry as well, so you better be ready...
Apr 8 2009
You may be surprised to hear this, but if you haven’t already joined Facebook you should probably do so soon. Research shows that most business...
Feb 19 2009
Water is essential. It makes up 50% to 70% of an adult’s total body weight, and without it, survival time is limited to a matter of days. Globally,...
Feb 16 2009
It’s official: The numbers for January are in and more than 598,000 jobs were slashed in the first month of 2009, bringing the unemployment rate up...
Jan 28 2009
While it’s no surprise that sales are down, as consumers tighten their wallets amid economic recession, it may surprise you to know that when it...
Dec 18 2008
Last year at this time, many of us knew that the coming year would provide a plethora of opportunities and challenges for our industry, but I don’t...
Nov 20 2008
With 2008 coming to a close, we can now look back on what was an eventful and challenging year for the water treatment industry. But through our...
Oct 24 2008
On Sept. 30, California Gov. Arnold Schwarzenegger declared the proposed water softener ban AB 2270 went too far as he exercised his authoritative...
Sep 30 2008
The topic of a lively discussion held during the Dealer Section meeting at the recent WQA Mid-Year Conference stuck with me long after the meeting...
Aug 25 2008
For those of us involved in the water treatment industry, I think we are embarking on some pretty exciting times. It seems as if you can’t walk pass...
Aug 4 2008
With the 2008 Olympics set to begin this month in Beijing, NBC announced it will be using the event as research to better understand how people use...