Rentricity Completes In-Pipe Hydro Project in Canada

Source: 
Rentricity Inc.
Deck: 

Company's first NSF-certified system will generate 32 kW of clean energy in city water infrastructure

Rentricity Inc. completed its first project in Nova Scotia, Canada, for Halifax Water.

The project included the deployment of its award-winning technology that efficiently recovers energy while managing pressure in water infrastructure, and is the first installation to include NSF/ANSI Standard 61-certified equipment. The Flow-to-Wire system captures excess pressure and flow within city or industrial gravity-fed water pipeline, converting it into clean energy for the electric grid or the customer's onsite facility use.

Publication Date: 
November 20, 2014

3M Releases Water Dealer iPad Sales App

Source: 
3M Purification Inc.
Deck: 

App is customized for each dealer, designed to support entire sales cycle

3M Purification Inc. introduced a new iPad sales app for its 3M Authorized Water Dealers, called the 3M Water Dealer Sales App.

“[The app] helps combine the brand power of 3M with the dealer’s own water quality expertise for a sophisticated, engaging and interactive sales experience,” 3M said in a statement. The tool was designed to help 3M dealer sales representatives educate homeowners about water quality issues, demonstrate products and communicate over the entire course of the purchase cycle.

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Publication Date: 
November 18, 2014

ETwater & AccuWeather Collaborate for Smart Irrigation Systems

Source: 
ETWater
Deck: 

AccuWeather’s customized forecasts for ETwater’s Web tool can help save water

Weather risk managament company AccuWeather Enterprise Solutions announced its collaboration with ETwater, a smart irrigation and water management solutions firm.

ETwater’s newly launched free Web tool will combine AccuWeather localized weather data with an array of soil, plant and environmental data to create optimized usage plans that replace manual estimates and equipment, which can help enterprises and individuals save money by reducing water usage.

Publication Date: 
November 14, 2014

BlueTech Research Collaborates to Support Ontario Water Technology Companies

Source: 
WaterTAP
Deck: 

The collaboration will support water technology startups in Ontario

BlueTech Research announced its collaboration with the Water Technology Acceleration Project (WaterTAP) by providing access to market intelligence resources through the BlueTech Research membership Insight Service.

The research firm said in a statement that the collaboration will “further accelerate the success of water technology companies in Ontario.”

Publication Date: 
November 14, 2014

Getting Past the Gatekeeper

When considering an integrated marketing program, or even looking for a powerful low-cost medium, e-mail marketing can be an effective and cost-efficient marketing vehicle. If you follow the five tips outlined below, you should expect more success in preventing your message from being blocked by spam filters, or worse, deleted or marked as spam by the “e-mail gatekeeper.”

Deck: 

Best practices for e-mail marketing compaigns

About The Author: 

Shannon Good is partner for Good Group LLC. Good can be reached at sgood@goodgroupllc.com.

Publication Date: 
October 29, 2014
Activation Date: 
October 29, 2014
Issue Reference: 

Preparing to Launch

Are you planning to launch a new website soon? Many companies held off on building new websites through the recession and are now looking at quite a bit of “tech debt” on their old sites. Regardless of which platform you choose or which consulting firm you hire to build your new site, there are plenty of ways to do it wrong. As somebody who has been around the block a few times with website rebuilds (and has the grey hair to prove it), let me offer some words of advice.

Deck: 

Consider these 10 tips before redesigning your website

About The Author: 

Joel Hughes is a founding principal of MediaPress Studios, a subsidiary of Scranton Gillette Communications Inc. Hughes can be reached at jhughes@sgcmail.com or 847.391.1015.

Publication Date: 
August 27, 2014
Activation Date: 
August 27, 2014
Issue Reference: 

Taking Your Website Mobile

First, a little history lesson: When the Web got rolling back in the 90s, websites were extremely basic collections of interrelated documents.

Deck: 

Knowing your mobile Web options is key to crafting an online strategy

About The Author: 

Joel Hughes is a founding principal of MediaPress Studios, a subsidiary of Scranton Gillette Communications Inc. Hughes can be reached at jhughes@sgcmail.com or 847.391.1015.

Publication Date: 
June 16, 2014
Activation Date: 
June 16, 2014
Issue Reference: 

Make New Friends, But Keep the Old

Those are lyrics I sang countless times during my tenure as a Girl Scout. This mantra is a great life lesson for a school-age kid — especially one like me, who went to four different elementary schools. But as we sang the song at the end of each troop meeting, I certainly wasn’t thinking of all the ways this simple piece of advice could apply to my life — ways that extend far past the simple message of friendship.

About The Author: 

Kate Cline is managing editor of Water Quality Products. Cline can be reached at kcline@sgcmail.com or 847.391.1007.

Publication Date: 
May 6, 2014
Activation Date: 
May 6, 2014
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Issue Reference: 

Harvesting the Low-Hanging Fruit

Getting found on the Web is harder than it has ever been. Ensure that you are covering the basics of your Web presence with a combination of measurement techniques, site wiring and a basic content strategy. Here are four easy ways you can “harvest the low-hanging fruit” of organic search.

Reassure Google 

Deck: 

Simple ways to get your company noticed on search engines

About The Author: 

Joel Hughes is a founding principal of MediaPress Studios, a subsidiary of Scranton Gillette Communications Inc. Hughes can be reached at jhughes@sgcmail.com or 847.391.1015.

Publication Date: 
February 6, 2014
Activation Date: 
February 6, 2014
Issue Reference: