HubSpot, charity: water Partner to Transform Nonprofit Marketing

Source: 
HubSpot
Deck: 

HubSpot to join forces with charity: water to grow reach with inbound marketing tactics

HubSpot, an inbound marketing software company, and charity: water, a nonprofit organization bringing clean, safe drinking water to people in developing nations, announced that they are partnering to transform how nonprofits market to donors, fans and potential partners. "Charity: water and HubSpot are both disruptors in our respective industries," said HubSpot CMO Mike Volpe. "HubSpot is changing the marketing industry, and charity: water has fundamentally transformed fundraising for nonprofits with [its] 100% approach to donations.

Publication Date: 
June 27, 2013

UV Superstore Launches New Website

Source: 
UV Superstore Inc.
Deck: 

Company focuses on improved user experience and enhanced functionality

UV Superstore Inc. launched its new official website featuring an extensive search and cross reference of replacement ultraviolet (UV) lamps, quartz sleeves and other consumables for use in most UV water and air treatment systems. The website features UV Superstore's brand of UV treatment systems with models for residential and commercial/industrial applications. 

Company Reference: 
Publication Date: 
May 1, 2013

Water & Wastes Digest (WWD)

Water & Wastes Digest targets the industrial and municipal water and wastewater applications markets. Over 85,000 water industry professionals can't be wrong!

Address

7150 E. Camelback Road
Scottsdale, AZ 85251
USA
Phone: 480-941-0510, ext. 19
Fax: 480-423-1443

Product Categories

Water Quality Products (WQP)

Water Quality Products (WQP) provides balanced editorial content including developments in water conditioning, filtration and disinfection for residential, commercial,industrial and small municipal and community systems. Readers include decision-makers with manufacturers, distributors, wholesalers, dealers, retailers, contractors and engineer consultants in the point-of-use and point-of-entry water quality enhancement and bottling industries.

Address

3030 W. Salt Creek Lane
Arlington Heights, IL 60005
Phone: 847-391-1047
Fax: 847-390-0408

Product Categories

The Pit of Mediocrity

Using advertising to take your company from average to exceptional

About The Author: 

Tim Miles is the founder and president of The Imagination Advisory Group. Miles can be reached at tim@thedailyblur.com or 573.234.6282.

Activation Date: 
March 28, 2012
Issue Reference: 
Legacy
Legacy ID: 
23274

Positive Publicity

With major missteps recently from large corporations like Groupon and The Gap, some marketers think the quickest and easiest way to garner media attention is by staging a crisis. Often referred to as mea culpa marketing, it involves an organization staging a stunt—anything from insensitive commercials to seemingly thoughtless rebranding. However, this risky tactic can cause more long-term damage than short-term benefits.

Grabbing Attention

Deck: 

Debunking the myth that any publicity is good publicity

About The Author: 

Mary Lou Denny is executive vice president of Walt Denny Inc. Denny can be reached at marylou@waltdenny.com or 630.323.0555.

Publication Date: 
November 30, 2011
Activation Date: 
November 30, 2011
Issue Reference: 
Legacy
Legacy ID: 
23151

New Technologies, Old Concepts

Sure, life was simpler before the computer age. It seems like just yesterday you could flip between your three television stations and be content. You could walk to the mailbox to get your daily mail. The only Spam we knew of came in a little tin. If you were unsure of who to call, you simply grabbed the yellow pages.

Now, each day we wake up with more choices, more options and more noise. Things are certainly busier, but are they better? That may not be the right question to ask. It is not helpful for a business to bury its head in the sand and long for simpler times.

Deck: 

Simple marketing strategies to get your message across

About The Author: 

Tim Miles is senior partner with Wizard of Ads. Miles can be reached at timmiles@wizardofads.com or 573.489.1058.

Publication Date: 
November 4, 2011
Activation Date: 
November 4, 2011
Issue Reference: 
Legacy
Legacy ID: 
23122

Certification as a Sales Tool

I recently joined the Water Quality Assn. (WQA) and am busy learning about the product certification process. I have applied for product certifications in the past, and now I am getting to view the process from the other side.

Deck: 

Using certifications to help market products

About The Author: 

Stephen Bachleda, CWS-VI, is operations manager for the Water Quality Assn. Bachleda can be reached at sbachleda@wqa.org or 630.505.0160.

Publication Date: 
October 26, 2011
Activation Date: 
October 26, 2011
Company Reference: 
Issue Reference: 
Legacy
Legacy ID: 
23093

Discover a Sea of New Prospects

Using Google AdWords to find new prospects

About The Author: 

Walt Denny is president of Walt Denny Inc. Denny can be reached at walt@waltdenny.com or 630.323.0555.

Activation Date: 
June 30, 2010
Issue Reference: 
Legacy
Legacy ID: 
21926

Strengthen Your Marketing Strategy

What social media can do for you

About The Author: 

Walt Denny is president of Walt Denny, Inc. For more information, contact
Denny at 630.323.0555 or by e-mail at walt@waltdenny.com.

Activation Date: 
May 28, 2010
Legacy
Legacy ID: 
21838