Al Lozier, CWS-VI, CI, CSR, learned the ropes of a running a successful water dealership from the ground up. He began selling residential filtration systems in 1988, and when his employer offered him the opportunity to start a satellite office the following year, Lozier gladly accepted. The result: Fresh KC Water, Shawnee, Kan.
“We wanted to be the different water treatment dealer—Water Quality Assn. trained, approaching the customer from the service side instead of the sales side and offering products that fit the customer, not the dealership,” Lozier said.
Water dealer builds his business on careful customer service
Working to make water softeners more efficient
California recently passed Assembly Bill (AB) 2270, legislation that gives local communities the right to ban the use of water softeners. The Water Quality Association (WQA) has asked its members to write to California legislators to express opposition to the bill. Water Quality Products received comments from readers regarding AB 2270, both for and against the legislation, which can be found below.