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The conference will explore misperceptions of plumbing as a profession
Plumbing Manufacturers Intl. (PMI) returns to Washington, D.C., for its Fall Conference, Oct. 7 to 10 at the Hyatt Regency Washington on Capitol Hill.
“While the word ‘water’ evokes an emotional response, the word ‘plumbing’ conjures an entirely different image. It is fact that safe plumbing has saved more lives than the medical profession. Plumbing is responsible for delivering water, essential for life itself. Why then the disconnect?” said Barbara C. Higgens, PMI’s executive director. “The 2012 PMI Fall Conference will feature a keynote address and a panel of individuals from diverse backgrounds to explore the source of the misperceptions, the impact of these misperceptions and most importantly, what we can do to turn around these perceptions.”
Keynote addresses will be given by Annie Longsworth, CEO of Saatchi and Saatchi, and Erin Streeter, vice president of the National Assn. of Manufacturers, who will speak about the importance of a positive image and how to maintain and protect that image.
“Plumbing as a Profession” panelists on Tuesday, Oct. 9, will represent a cross-section of the industry:
The panel will be moderated by Paul Patton, senior product development manager of Delta Faucet Co. and Higgens.
For more conference information, click here.