Month-long celebration highlights benefits of drinking the best possible water
Culligan Intl. Co. is participating in the "May is Drinking Water Month" program. This is the fifth year Culligan has helped sponsor the initiative, which raises awareness of the importance of the best possible drinking water to a healthy lifestyle and as a key component in great-tasting food and beverages. May is Drinking Water Month complements other government- and association-sponsored events like the American Water Works Assn.'s Drinking Water Week, May 5 to 11.
"May is Drinking Water Month is an ideal time for people to think about the water they consume, not just water in a glass or container, but in ice, coffee and other beverages, along with water used in cooking," said Marty Armstrong, senior vice president of retail and marketing for Culligan. "Great water is water people enjoy drinking and water that benefits them every day in many ways. As local water experts, we're excited that our Culligan dealers are ready to help with a wide variety of drinking water solutions that are customized to each individual's interests and needs.
"There are so many reasons to seriously consider the water we drink and take action to make sure it's the best it can be," Armstrong added. "Numerous health organizations, including Mayo Clinic, recommend drinking up to eight glasses of fluid, including water, each day. During exercise or hot weather, we know how important it is to stay hydrated. And who doesn't love a cup of coffee or tea that is all about the flavor of the bean or the tea leaf, and not about the off-tasting water? Culligan's May Is Drinking Water Month support calls attention to all these aspects of why great-tasting, better water is important to us all."