It has been almost one month since we were in Orlando for the Water Quality Assn. Convention & Exposition, and we keep thinking back to our...
Presentation will showcase nontraditional sales techniques to improve business
David P. Scurlock, president of Direct Professional Services, will be presenting sales strategies at the WQA Aquatech 2008 show later this week.
Properly educated and trained, dealers can develop a nontraditional sales force that can significantly increase sales, improve customer satisfaction and create customers for life. This strategy will work with residential sales and can have an impact in commercial sales as well.
Scurlock’s presentation, “Teach them Not to Sell,” will show how to do this through proven, field-tested strategies. The presentation will be given Friday, March 28, from 9:00 a.m. to 10:00 a.m.