Columnists
In my last article, I described the experience of my small business’ website getting hacked, and described the basics of how websites work—and how...
What do you want to improve this year? How are you going to do it? Do you have a plan?
For several years, I have traveled across the U.S., Canada...
When we consider the common cause of business challenges in most circumstances, it often comes down to communication—or the lack thereof. The...
“I am a liar,” one of my clients said to me recently. He voices his own ads on the radio. He frequently talks about what customers can expect when...
An increasing number of water treatment dealers have found themselves in the position of needing to add to their professional teams. Perhaps they...
It finally happened–you fired the toxic salesperson that has been a drain on your company for so long. But now you are the one running all of the...
When I got into the water business, the unanimous sense was that I was lucky to be in such a great industry—an essential field with growth potential...