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IBWA cites substantial reductions in plastic use and significant increases in recycling rates
The bottled water industry is concerned about the environment and is taking action to protect it. Substantial reductions in plastic use and significant increases in recycling rates make bottled water packaging a "face of positive change" for Earth Day 2013, according to the International Bottled Water Assn. (IBWA).
“In keeping with this year’s Earth Day theme of ‘Face of Climate Change,’ IBWA demonstrates a ‘Face of Positive Change’ through its numerous environmental impact reduction efforts, which are built on a foundation of solid science and smart decisions,” said Chris Hogan, vice president of communications for IBWA. “The bottled water industry is taking a broad-based approach to reducing its environmental footprint.”
A newly-released study from the National Assn. for PET Container Resources (NAPCOR) shows PET plastic bottled water containers are the single most recycled item in nationwide curbside collection programs. In addition, the national recycling rate for single-serve PET plastic bottled water containers is now 38.6%, a figure that has more than doubled in the last seven years, according to NAPCOR.
The bottled water industry is a strong supporter of the environment and natural resources. In fact, bottled water’s environmental footprint is the lowest of any packaged beverage, according to a life-cycle assessment conducting by Quantis in 2010. The bottled water industry’s dedication to protecting the environment and natural resources also is demonstrated by:
To encourage a comprehensive approach to effective recycling, IBWA developed its Material Recovery Program (MRP), a collaborative joint venture between businesses and government. The MRP supports the development of new, comprehensive solutions to help manage solid waste in U.S. communities by having all consumer product companies, including bottled water, work together with state and local governments to improve recycling and waste education and collection efforts for all packaged goods.
IBWA is a sponsor of the Curbside Value Partnership (CVP), a not-for-profit organization formed to help communities grow and sustain their curbside recycling programs. CVP helps communities increase recycling participation and increase the tonnage collected in their programs, and helps them measure this growth in order to make better decisions.