Study addresses six geographical regions
Zenith released its Global Children's Bottled Water 2016 report. It provides a comprehensive review of current trends and broad market insights addressing potential opportunities for water ranges targeted at children. With more than 70 detailed profiles of bottled water brands offered across six geographical regions—West Europe, East Europe, North America, Latin America, Asia Pacific and the Middle East—this report is a guide to bottled (or otherwise packaged) water products targeted at children.
Increasing concerns over child obesity are providing opportunities for bottled water targeted at children to seize market share from other children's soft drink categories, many of which are criticized for high sugar and calorie content.
Zenith's Children's Bottled Water Innovation 2016 report specifically focuses on the children's segment within the bottled water category, providing a topical overview of trends in overall and children's bottled water consumption, challenges, and opportunities.
The report covers: