Checking In #5: Susan Keaton on Communication During a Pandemic

In this episode of Checking In: A Video Series With WQP, WQP Managing Editor Lauren Del Ciello checks in with Susan Keaton, marketing and communications coordinator for the Water Quality Association (WQA). The conversation covers WQA's coronavirus resources and overcoming challenges associated with adapting communications efforts during the pandemic. Plus, Susan offers advice to businesses working to communicate with their customers in a pandemic world.

Related Content:

• View past episodes of Checking In here, including:
  • Checking In #1: Chris Boyd on Reopening Buildings Following Prolonged Closure
  • Checking In #2: Amanda Moore on Ethics & Managing Responsibilities
  • Checking In #3: Greg Reyneke on Virtual Sales & Life After Lockdown
  • Checking In #4: Dr. Jennifer Pagan & Dr. Rich Simons on UV-C LED for PPE Disinfection
• Read related articles:
  • WQA to Host Online Convention Education Sessions
  • Web Exclusive Q&A: David Loveday, WQA, Discusses COVID-19